🚴♂️ #ProductOnSentric – Episode 2
- Jun 28
- 2 min read
Updated: Jun 30

📦 Title: IDOL 2022 – Shimano Ultegra Di2 12S
🏷️ Brand: De Rosa
🔢 EAN: 4000000000013
🗂️ Category: Sports | Cycling | Road Bikes
🌍 Available languages: 21
🛒 Supported channels: sports e-commerce, bike shops, outdoor marketplaces, specialist retailers
PRODUCT SHEET ON SENTRIC
Idol Disc is our carbon road bike, ideal for mixing your racing and long-distance adventures.
Made with a strategic mix of high-quality T800 and T100 carbon, the Idol Disc offers that stable ride that makes descending extremely fun, while still being light enough to make it a fun companion for climbing hills.
Idol Disc is the perfect bike for the longer Gran Fondo category, even though the geometry will still be aggressive enough to feel agile on the road and fast in and out of corners.#ProduktAufSentric
The Idol offers a super stiff center to the frame that can be paired with almost any top-tier crankset options.
It forms the perfect junction for the sculpted asymmetric rear stays and the robust down tube of the Idol, while the arched top tube and the slim seat stays will help keep the ride smooth and light.
The internal cable routing, which will accommodate both electronic and mechanical groupsets, will ensure that the clean lines of the frame are not broken up by lots of cables and ties.
The carbon fork of the Idol, specially designed to withstand the braking forces caused by disc rotors, will also assist handling in a responsive and comfortable way.
IDOL 2022 – Shimano Ultegra Di2 12S by De Rosa is a clear example of how a well-made product sheet can make the difference.
Why is this product sheet effective?
📌 Well-structured: Clear paragraphs walk through materials, geometry, features, and benefits.
📌 Complete content: Every technical point is there—frame details, cable routing, component compatibility—without redundancy.
📌 Balanced tone: Technical yet accessible for expert cyclists, retailers, and enthusiasts.
📌 Experience-focused: Emphasizes real riding benefits: downhill stability, uphill lightness, handling and comfort over long distances.