Sentric enabled a major Italian cycling retailer to add over 21,000 product sheets, streamline internal processes and increase traffic through advanced SEO, making the online catalog more efficient and competitive.

In the integrated economy, product data is no longer fragmented but interwoven into an ecosystem where manufacturers, distributors, and digital platforms communicate in real-time. Sentric centralizes, standardizes, and synchronizes information, transforming isolated data into a connected node. This ensures consistency across every channel, improving customer experience, supply chain traceability, and the overall efficiency of connected retail.

Product data is the new retail currency. This article explores how brands (creators), distributors/retailers (multipliers), and digital platforms (accelerators) interact in this economy and how Sentric facilitates the sharing of validated information to generate value and growth.

Retail now demands speed and digitalization. Sentric transforms stores into intelligent hubs, automating the digitalization of catalogs and products to overcome manual management. The platform synchronizes data across all channels (e-commerce, marketplaces), integrating AI to optimize the catalog and support sales. This ensures greater operational efficiency and an integrated Customer Experience.

In retail, data fragmented across different systems generates chaos, errors, and slowdowns, undermining consumer trust and supply chain efficiency. Discover how Sentric's automated data governance transforms informational complexity into a competitive advantage, ensuring complete, consistent, and always up-to-date product sheets.

Behind every perfect product page lies an invisible digital journey. Sentric turns complex supply chains into seamless data flows, connecting brands and retailers through shared, verified information.

For years manufacturers and retailers viewed data management as terrain of division. Today the game is about smart collaboration: synchronising vocabulary, reducing errors and accelerating information across every channel.

Validated data transforms retail product management. Certified sheets, complete descriptions, and optimized images improve efficiency, synchronization, and customer experience.

Expanding e-commerce requires accurate product data and optimized pages. With Sentric, multilingual catalogs, SEO, and consistent content across channels facilitate international growth, visibility, and sales.

Managing product data is crucial for selling better online. Complete listings, correct images, and consistent information improve customer experience and optimize sales and operational processes.