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Giacomini and Sentric: Digitizing 70 Years of Innovation
With Sentric, Giacomini digitized over 10,000 SKUs, creating a standardized, accurate catalog ready for all digital channels, improving efficiency and innovation.
3 days ago2 min read


Innovation and Efficiency: A Leading Cycling Retailer Boosts Its E-commerce with Sentric
Sentric enabled a major Italian cycling retailer to add over 21,000 product sheets, streamline internal processes and increase traffic through advanced SEO, making the online catalog more efficient and competitive.
3 days ago2 min read


Digital Readiness: How Ready is Your Company for Automated Product Management? ⚙️
Digital readiness is a company's ability to automate product management, leveraging complete and coherent data across all platforms. Many businesses are still fragmented; Sentric helps overcome these challenges by centralizing and automating data.
3 days ago2 min read


The impact of Sentric's Benchmark on Leroy Merlin Italia's e-commerce
Leroy Merlin Italy embarked on a digital transformation with Sentric, optimizing its e-commerce product sheets. Using Sentric Benchmark, the company improved content quality, standardized data, and generated new optimized sheets for visibility and performance. The outcome: more efficient catalog management and higher customer satisfaction.
3 days ago2 min read


From Technical Data to Emotional Data: Humanizing Product Information 💡
In the age of data, companies must learn to transform technical information (prices, SKUs) into narrative and emotional experiences that engage the customer. Well-curated, human data builds trust and becomes an essential competitive lever.
6 days ago2 min read


Connected Data, Connected Retail: Towards the Integrated Economy
In the integrated economy, product data is no longer fragmented but interwoven into an ecosystem where manufacturers, distributors, and digital platforms communicate in real-time. Sentric centralizes, standardizes, and synchronizes information, transforming isolated data into a connected node. This ensures consistency across every channel, improving customer experience, supply chain traceability, and the overall efficiency of connected retail.
Nov 283 min read


Validity and Transparency: The Key to the "Authentic" Product
Product data reliability is crucial in digital retail. Consumers demand authenticity, origin, and consistency through complete and verified data. Sentric offers manufacturers a centralized system to create validated digital product sheets, turning transparency and traceability into a competitive advantage and a driver of trust/conversion.
Nov 253 min read


The Future of Retail is Digital: AI, Digitalization, and Integrated Customer Experience
Retail now demands speed and digitalization. Sentric transforms stores into intelligent hubs, automating the digitalization of catalogs and products to overcome manual management. The platform synchronizes data across all channels (e-commerce, marketplaces), integrating AI to optimize the catalog and support sales. This ensures greater operational efficiency and an integrated Customer Experience.
Nov 163 min read


Sentric at Web Summit 2025: Italian innovation in Lisbon
Sentric, a SaaS platform for automated product data management, is participating in Web Summit 2025 in Lisbon, selected by the Italian Pavilion (Padiglione Italia) by ITA. The goal is to show how Italian innovation can transform data complexity into operational efficiency for brands and retailers globally.
Nov 132 min read


Governing Data Chaos: From Informational Complexity to Competitive Advantage 🧠✨
In retail, data fragmented across different systems generates chaos, errors, and slowdowns, undermining consumer trust and supply chain efficiency. Discover how Sentric's automated data governance transforms informational complexity into a competitive advantage, ensuring complete, consistent, and always up-to-date product sheets.
Nov 132 min read


Inside the Data Factory 🏭✨
Behind every perfect product page lies an invisible digital journey. Sentric turns complex supply chains into seamless data flows, connecting brands and retailers through shared, verified information.
Nov 102 min read


United Data: The New Digital Pact Between Manufacturers and Retailers
For years manufacturers and retailers viewed data management as terrain of division. Today the game is about smart collaboration: synchronising vocabulary, reducing errors and accelerating information across every channel.
Nov 72 min read


The Importance of Validated Data for Retail: A Technical Approach
Validated data transforms retail product management. Certified sheets, complete descriptions, and optimized images improve efficiency, synchronization, and customer experience.
Oct 243 min read


E-commerce Growth Strategies: From Data to Global Visibility
Expanding e-commerce requires accurate product data and optimized pages. With Sentric, multilingual catalogs, SEO, and consistent content across channels facilitate international growth, visibility, and sales.
Oct 202 min read


Customer Trust Starts with Data: A Guide to Customer Experience
Customer trust starts with accurate data. Complete product pages, professional images, and consistent information across all channels help Sentric improve the shopping experience and reduce errors and returns.
Oct 172 min read


Product Visibility and SEO: How to Be Found by the Right Customers
Optimizing product pages is essential to be found by the right customers. With validated data, structured content, and professional images, products become visible, persuasive, and ready to convert across all channels.
Oct 142 min read


The Future of Omnichannel Retail: Sell Everywhere Without Complications
Centralizing product data is the key to efficient omnichannel retail. With Sentric, updated catalogs, accurate prices, and synchronized inventories ensure a consistent customer experience across all channels.
Oct 112 min read


API and Automation for Businesses: The Value of Certified Data with Sentric
With Sentric’s APIs, certified product data becomes immediately available in business systems. Updated catalogs, synchronized inventories, and automated workflows improve efficiency and accuracy.
Oct 82 min read


Product Data Standardization: The Key to Selling More and Better
Managing product data is crucial for selling better online. Complete listings, correct images, and consistent information improve customer experience and optimize sales and operational processes.
Oct 62 min read


Sentric celebrates 10 million products: the future of digital retail is already here 🚀
In less than a year, we’ve grown from 6M+ to over 10M+ products, achieving a 20% month-over-month growth and expanding our coverage to 21+ languages.
This milestone isn’t just about numbers, it’s a confirmation of our vision: building the global infrastructure for product data exchange between brands and retailers.
And this is only the beginning: our next goal is clear: 40 million products by 2026.
👉 Discover how we’re transforming the future of digital retail.
Oct 63 min read
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