In the digital age, a brand's reputation relies on data quality. Sentric centralizes and standardizes product information in a single database, ensuring consistency across all online channels and building solid trust with customers.

With Sentric, Giacomini digitized over 10,000 SKUs, creating a standardized, accurate catalog ready for all digital channels, improving efficiency and innovation.

In the age of data, companies must learn to transform technical information (prices, SKUs) into narrative and emotional experiences that engage the customer. Well-curated, human data builds trust and becomes an essential competitive lever.

In the integrated economy, product data is no longer fragmented but interwoven into an ecosystem where manufacturers, distributors, and digital platforms communicate in real-time. Sentric centralizes, standardizes, and synchronizes information, transforming isolated data into a connected node. This ensures consistency across every channel, improving customer experience, supply chain traceability, and the overall efficiency of connected retail.

Product data is the new retail currency. This article explores how brands (creators), distributors/retailers (multipliers), and digital platforms (accelerators) interact in this economy and how Sentric facilitates the sharing of validated information to generate value and growth.

In retail, data fragmented across different systems generates chaos, errors, and slowdowns, undermining consumer trust and supply chain efficiency. Discover how Sentric's automated data governance transforms informational complexity into a competitive advantage, ensuring complete, consistent, and always up-to-date product sheets.

Behind every perfect product page lies an invisible digital journey. Sentric turns complex supply chains into seamless data flows, connecting brands and retailers through shared, verified information.

For years manufacturers and retailers viewed data management as terrain of division. Today the game is about smart collaboration: synchronising vocabulary, reducing errors and accelerating information across every channel.

Validated data transforms retail product management. Certified sheets, complete descriptions, and optimized images improve efficiency, synchronization, and customer experience.

Customer trust starts with accurate data. Complete product pages, professional images, and consistent information across all channels help Sentric improve the shopping experience and reduce errors and returns.

Optimizing product pages is essential to be found by the right customers. With validated data, structured content, and professional images, products become visible, persuasive, and ready to convert across all channels.

Centralizing product data is the key to efficient omnichannel retail. With Sentric, updated catalogs, accurate prices, and synchronized inventories ensure a consistent customer experience across all channels.

With Sentric’s APIs, certified product data becomes immediately available in business systems. Updated catalogs, synchronized inventories, and automated workflows improve efficiency and accuracy.

Managing product data is crucial for selling better online. Complete listings, correct images, and consistent information improve customer experience and optimize sales and operational processes.